Subscribe to the RSS feedMINNETONKA, Minn. – It’s a fundamental right of all Americans – the pursuit of happiness. That pursuit extends… Read on →
Introworks Named Minnesota Business’ 100 Best Workplaces
introworks wrote this | 
Just a Catalyst
Catalysts: Inspiring insights, news and other enlightened thought-starters.
Be meaningfully different.
introworks wrote this | All Things Launch
In this commoditized world, companies must differentiate how they communicate what they offer or change the offering altogether… Read on →
Target the right audience.
introworks wrote this | All Things Launch
There’s a reason complex sales are named as such. Different people with different roles and motivations (emotional variables)… Read on →
The Right Aim: Understand Motivations
introworks wrote this | All Things Launch
1 of 6 | Six Key Factors for a Successful Launch The truth is, the reason someone buys… Read on →
It’s a matter of trust
Bob Freytag wrote this | Strategy
People say, “People buy from people they like.” This is only partially true, people really buy from people… Read on →
Efficiency feels better.
introworks wrote this | Just a Catalyst
Here’s an argument for fine-tuning your multitasking. A car achieves better MPGs (and thus better fuel economy) when… Read on →